I have a hard time calling this sort of thing a television spot, even though that’s technically what it is. But when you go over a minute and and half in length, I call it a trailer. Maybe we should term this new kind of commercial a “TV Trailer”. Anyway, this new TV Trailer for Jason Reitman’s Up in the Air premiered during the season finale of Mad Men, a show I desperately need to catch up on. Entitled “Everyone Needs A Co-Pilot”, this ad focuses more on Ryan Bingham’sSource: SlashFilm RSS Feed
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